Aaron Ruell – People

4 Jul

Aaron Ruell is an Americandirector and photographer. Ruell was born Derek Aaron Ruell in Fresno, California and grew up in Clovis, California.

Ruell is an accomplished commercial director and photographer. As a director he is represented by Biscuit Filmworks in Los Angeles. He was recently declared one of the most promising new directors in the world of advertising by Shoot magazine, as well as, “one of the emerging directors to know now” by Creativity. He has directed commercials for clients that range from T-Mobile to Nintendo and Coke to Burger King. He was the only filmmaker to have two films, Everything’s Gone Green and Mary, which he wrote and directed, premiere at the 2005 Sundance Film Festival.

As a photographer he shot the promotional photography for Napoleon Dynamite, and designed the opening title sequence to the film. His photography has been seen in nearly every major publication and a book of his photography titled, “Some Photos,” published by Nazraeli Press was released in February ’08. He was awarded “Best Advertising” for his work with Citibank and “Best Website” in the 2007 PDN Annual. He was also recently awarded “Best Book” in the 2009 PDN Annual. His work has been shown in galleries in: Paris, Milan, Buenos Aires and in the United States.

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Without text, context, or pretext, Aaron Ruell’s photographs elicit an immediate spark of recognition. For all their apparent banality, these images of ordinary people taken in nondescript settings draw the viewer in, from somewhere, in one image or another, lies a truth for everyone. His photography has won various awards from PDN to the 2010 One Show. His work has been seen in magazines around the world and shown at galleries in the United States, Milan and Buenos Aires.

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